Inform, Engage and Sell to Your Customers
Repurpose Catalog and Product Data
for Optimal Results
Major companies like Office Depot, HON Furniture, Medline Industries, and United Rentals trust Black Dot with their digital marketing and catalog deployment efforts – and you should too. Transform your print-based and web marketing assets into focused, engaging digital experiences. Support your dealers and distributors by with customized branding and a focused path-to-purchase.
Let Black Dot repurpose your content so you can compete in a fast, ever changing marketplace. Lacking organized data? We can help. We will research and prepare your product content from multiple sources. Need variable executions of catalogs or online distribution? We quickly repurpose content, pricing, images or any type of data element to fit numerous marketing needs. We can write, shoot, illustrate, layout, input, organize, capture and help you build value-added content for your company’s marketing efforts.
Your Print Catalog Becomes Shoppable
Transform your static print catalog into a shoppable online experience that displays perfectly on all devices. We work seamlessly using your existing electronic files. If none are available, we can provide complete turnkey solutions to fit your needs.
Add the following benefits to your online catalog:
Shatter the limitations of print formats with detailed pop-up product presentations that engage your customers and drive click-throughs
Simplify with intuitive navigation and powerful search capabilities
Link all your product numbers and SKUs to your website’s e-commerce product pages with Black Dot’s accurate, automated workflows
Quickly enhance, repurpose and publish any project; from one-page sell sheets, to brochures, flyers, and large 1,000+ page catalogs
Move Beyond Static Images and Content
Enhance your audience’s experience of your product. Black Dot can help you bring sophisticated action and motion to your online marketing content.
Easily integrate these engaging elements:
Content laden, feature and benefits/product demo videos
Interactive 360º product images
Click-driven informational product images
Online fill in order forms and sell sheets
Coupons tailored to specific target audiences
Customize HTML widgets for your own interaction ideas
Forget the traditional limitations and expense of print by making your marketing material digital. Give your customers the ability to fully explore your products online. Utilize rich media and detailed pop-up presentations and let viewers shop styles, colors and variations of your products.
Simplify complex searches for product groupings, collections and offers while presenting all of your products as “featured” items. Customers can then quickly purchase what they want with a one-click Call to Action link.
Product selection, images, copy, and pricing are all driven directly from tightly controlled data so global or singular updates are simple to make and immediately implemented.
Leverage the best aspects of the web without compromising on the curated presentation that your catalog layout delivers.